{"id":25396,"date":"2021-04-06T17:26:40","date_gmt":"2021-04-06T15:26:40","guid":{"rendered":"https:\/\/lifeed.io\/?p=25396"},"modified":"2022-07-19T12:45:50","modified_gmt":"2022-07-19T10:45:50","slug":"lets-take-off-our-masks-normal-doesnt-exist-were-all-different","status":"publish","type":"post","link":"https:\/\/lifeed.io\/en\/lets-take-off-our-masks-normal-doesnt-exist-were-all-different\/","title":{"rendered":"Let&#8217;s take off our masks. Normal doesn&#8217;t exist, we&#8217;re all different"},"content":{"rendered":"\n<p>It&#8217;s still at the top of the list in the workplace, perhaps now more than ever. We&#8217;re talking about diversity and inclusion. So many companies are too young, too old, from too many ethnic backgrounds, too feminist, too new, too *insert difference here* for the system to be able to treat as &#8216;normal&#8217;.<\/p>\n\n\n\n<p><i>We&#8217;re loosing too many,<\/i> as an army commander would say \u2013 or perhaps even a HR director. In reality, we&#8217;re loosing too many people because we&#8217;re not able to see them for all they really are. We&#8217;re trying to <strong>transform<\/strong> them into a &#8216;normal&#8217; that no longer exists. By even trying to <em>normalize<\/em> people they&#8217;re failing one by one: starting with courses to teach women how to look less different, and more similar to traditional power models. It&#8217;s how they&#8217;ve lost thousands of people. We&#8217;ve lost talent because they&#8217;ve never had the opportunity to talk with us. We&#8217;ve lost those who couldn&#8217;t pretend to be the same any longer. It&#8217;s as though they&#8217;ve had to pretend to be &#8220;less&#8221; than their whole complexity, when it&#8217;s that very diversity that makes our stories and talent unique.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span style=\"color: #800080;\">Hiding the broken pieces<\/span><\/strong><\/h4>\n\n\n\n<p>Nobody knew how to say it better than Bozoma Saint John, Chief Marketing Officer at Netflix:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cWe hide those <strong>broken pieces.<\/strong> Is as if we like to pretend as though they don&#8217;t exist. We like to wear the mask, which then is created by somebody somewhere. Somebody said &#8220;this is the perfect way to be a leader&#8221;. But it&#8217;s not true. The ways that we are are important. I&#8217;ve lost count of the amount of times in meetings, to benefit this mass idea, we make everything vanilla, losing what is really important\u201d.<\/p><\/blockquote>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright\"><img decoding=\"async\" src=\"https:\/\/alleyoop.ilsole24ore.com\/wp-content\/uploads\/sites\/106\/2021\/03\/bozoma-st-john-speaker-marketing-apple-thinking-heads-239x300.jpg\" alt=\"bozoma-st-john-speaker-marketing-apple-thinking-heads\" class=\"wp-image-46969\"\/><\/figure><\/div>\n\n\n\n<p>Every person&#8217;s story counts, says Bozoma in a <a href=\"https:\/\/news.harvard.edu\/gazette\/story\/2021\/03\/key-to-doing-your-best-at-work-be-yourself-say-experts\/\">video<\/a> filmed for a Harvard Business School course \u201cAnatomy of a badass\u201d: our stories are the only things that really count.<\/p>\n\n\n\n<p><em>I&#8217;m a better executive because I&#8217;m an immigrant. And I&#8217;m a better executive because I&#8217;m a single mother to an 11 year old. I&#8217;m a better executive because I&#8217;m a widow and because I know how to dance. And I&#8217;m always going to say that loud.<\/em><\/p>\n\n\n\n<p>It&#8217;s always the truth, even when we don&#8217;t feel immediately different. <strong>We all carry a unique story<\/strong>, we&#8217;re always too rich to be boxed off into someone else&#8217;s definition. Everybody&#8217;s story is cut out when we try to be what other people expect us to be, or rather what we think other people expect.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span style=\"color: #800080;\">The natural pull towards stereotypes<\/span><\/strong><\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><img decoding=\"async\" src=\"https:\/\/alleyoop.ilsole24ore.com\/wp-content\/uploads\/sites\/106\/2021\/03\/joey-nicotra-0EI_4R2r0qg-unsplash-240x300.jpg\" alt=\"joey-nicotra-0ei_4r2r0qg-unsplash\" class=\"wp-image-46970\"\/><\/figure><\/div>\n\n\n\n<p>It&#8217;s not an illusion. Stereotypes exist and govern our social and professional lives. It&#8217;s natural and instinctive to want to feel like others. Belonging to a collective ground is a precondition to our existence. Being a &#8220;badass&#8221;, as the famous Harvard <a href=\"https:\/\/hbswk.hbs.edu\/item\/key-to-doing-your-best-at-work-be-yourself?cid=spmailing-33139180-WK%20Newsletter%203-10-2021%20(1)-March%2010,%202021\">course<\/a> explained, doesn&#8217;t mean doing what you want without respecting others. In fact, it&#8217;s quite the opposite. It&#8217;s the intention to be completely ourselves and that social norms can help us to <strong>avoid the chaos<\/strong>: creating shared spaces of expression that make space for authenticity, inclusion and harmony.<\/p>\n\n\n\n<p>Are we pushing beyond the rules that already exist? Not really, because a lot of the definitions that we observe today don&#8217;t really reflect us any more, and adapting to them is tiring. This Harvard course highlights that the <strong>ability to show our true selves improves our performance<\/strong> and engagement at work. It&#8217;s even more true if we can show that we&#8217;re different when we feel victims to stereotypes: <a href=\"https:\/\/lifeed.io\/en\/2020\/06\/02\/anti-fragile-leadership-behavior-in-response-to-the-crisis\/\"><strong>a type of &#8220;anti-fragile&#8221; effect<\/strong><\/a> where showing our vulnerabilities makes us stronger.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span style=\"color: #800080;\">How we can focus on diversity and inclusion<\/span><\/strong><\/h4>\n\n\n\n<p>So, what do we need to do? How can we increase inclusion? How can we bring together our individual intensions to strengthen our companies&#8217; efforts to make space for diversity? It&#8217;s a hot topic, so much so that I recently took part in a <a href=\"https:\/\/www.runtheworld.today\/app\/c\/HorasisExtraordinaryMeetingontheUSA\">Horasis conference<\/a> about &#8220;We are who we are&#8221;, talking to a Greek member of parliament, three American executives and a Bloomberg journalist.<\/p>\n\n\n\n<p>The first step is always the hardest: it&#8217;s about our ability to see ourselves for who we really are. What&#8217;s remains if we remove other people&#8217;s expectations from the mix? It&#8217;s not an easy question to answer: it&#8217;s a way of looking at ourselves bit by bit, keeping watch on our circumstances and what we do and say, observing what belongs to us and what belongs to the &#8220;mask&#8221;.<\/p>\n\n\n\n<p>We don&#8217;t need to criticize ourselves &#8211; we don&#8217;t need more guilt! &#8211; but we need to see those things, give them a name, be grateful for the security they&#8217;ve given us and try to look behind those things. Knowing how to think it natural, and looking behind the mask is a reflective process. So as Harvard teaches us about inclusion, we need to add an <strong>organizational component into the mix.<\/strong> The intentional awareness to advance those parts of ourselves, to make them visible in our day to day lives.<\/p>\n\n\n\n<p>Diversity and inclusion in companies or in life touches all of us, not those who are &#8220;different&#8221;. If a &#8220;normal&#8221; person did exist in the world, they&#8217;d be surrounded by people with rich and expansive stories that couldn&#8217;t be contained in other people&#8217;s definitions. It would be a representation or a minority, and those special projects would be perfect for them.<\/p>\n\n\n\n<p><em>This article was originally written by Riccarda Zezza and published on the Il Sole 24 Ore blog, Alley Oop. To read the original article (in Italian), please click <a href=\"https:\/\/alleyoop.ilsole24ore.com\/2021\/03\/12\/togliamoci-maschera\/\">here<\/a>.&nbsp;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What if diversity and inclusion went beyond &#8220;difference&#8221; and &#8220;normality&#8221;? Let&#8217;s be honest: it&#8217;s time to take our masks off and be authentic. Our CEO Riccarda Zezza explains more. <\/p>\n","protected":false},"author":15,"featured_media":25526,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-25396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-impact-makers-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Diversity and inclusion: we&#039;re all different | Lifeed blog<\/title>\n<meta name=\"description\" content=\"What if diversity and inclusion went beyond &quot;difference&quot; and &quot;normality&quot;? Let&#039;s be honest: it&#039;s time to take our masks off and be authentic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lifeed.io\/en\/lets-take-off-our-masks-normal-doesnt-exist-were-all-different\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Diversity and inclusion: we&#039;re all different | Lifeed blog\" \/>\n<meta property=\"og:description\" content=\"What if diversity and inclusion went beyond &quot;difference&quot; and &quot;normality&quot;? 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